Sunday, April 21, 2024

Why write?

I think I've told you that back during the COVID-19 lockdowns I wrote a book about the stuff that I used to do in my professional life, back before I more-or-less retired. And then I've never done anything with it because I'm paralyzed by trying to find the next step. The writing was the easy part, but what then? I talked to someone who was supposed to be an expert on marketing self-published books (this was about two years ago), and her first question was: What outcome do you want from this book? What do you want to achieve? The marketing strategy will be fundamentally different, depending on your answer.

And I froze. I had no idea how to answer the question.

She even made it easy by telling me there are only two choices for the answer: Money or Fame. (To be clear, she then explained that in practice saying you want Fame means that you want the book to advertise your consulting business. I read a great book by This Guy, and now we have to hire him to help us transform our company!) But I still couldn't answer. Neither of those options sounded right to me.

So there it sat. For two years.

Recently I realized I'd made no progress at all on publishing this book, even though it's something I need to do. So a couple of days ago I tried to think through the question, What do I want from this book? The results were inconclusive. Then this weekend I went on a meditation retreat. And today at lunch I suddenly saw the last step in the (hitherto-unfinished) chain of reasoning. So let me write it out for you here.

What do I want from this book: Money or Fame? Let's consider them one at a time.

Wednesday, April 10, 2024

Is a wedding an achievement?

Once again I'm posting something from Twitter, rather than taking the time to create original content. At least, it was original when I wrote it on Twitter. But now I guess it is just recycled.


To be fair, my wedding to Wife cost plenty but it did not go well. (She got into a fight with her mother, for example.) But it's also true that over the long haul of decades, the fact of being married was very important; but the day itself? Meh.

I took the line about "all downhill from there" from Miss Manners, who is far wittier than I am.

          

Thursday, April 4, 2024

Echo chamber, 3, "Lines you can't ever cross"

No, we haven't had another conversation about this same topic again. I just can't let it go.

You know, when Marie says "there are certain lines you can't ever cross," maybe I shouldn't get irritated or feel judged. Maybe I should just feel grateful that she has led such a charmed and sheltered life. Of course she has had bad things happen to her, like we all have. What I mean by the words "charmed and sheltered" is that maybe, somehow, she has reached her sixties without ever having to face her own capacity for evil.